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About InsideData

Every business needs to engage with its customers and stakeholders. We take data received securely from clients and transform it into valuable direct messaging through a variety of innovative delivery channels to reach those who need to hear or read it. Whether it is in hard copy, email or mobile format, we utilise the most cost-effective and efficient channel for getting the message across. Then, we continuously measure response rate and analyse every communication to help our clients constantly improve and strengthen customer loyalty and stakeholder response.

As a customer touchpoint and engagement specialist, we connect and reconnect businesses to its customers by enabling bidirectional access to information, interaction and engagement. This is done by delivering communications through a broad range of printed (physical) and digital media and enabling valuable information feedback loops on consumer insights and behaviour intelligence. We empower our clients to effectively operationalise and maximise the impact of customer communications which in turn results in a continuous improvement on customer experience and relationships, enhanced customer insights, a stronger brand reputation and a sustainable bottom-line growth. The latter is achieved by aligning customer communications to business strategy and objectives, integrating business processes and then developing, implementing, managing and reporting on the best value, most effective solution across the entire customer communications value chain.

InsideData is the next evolution of Complete Customer Communications Management.

InsideData aligns CCM to business strategy to:
> Enable revenue growth
> Reduce operational costs / wasteful expenditure
> Ensure governance and compliance
> Give you a competitive edge

We have offices in Johannesburg, Cape Town and Durban and has won numerous awards for its seamless multi-channel business communication approach for blue-chip clients including MTN, Investec, HSBC, Sanlam, Vodacom, the JSE and more. Visit to see our services and products.

InsideData is a level 1 B-BBEE contributor. Our B-BBEE strategy is underpinned by an unwavering commitment to transformation from the group and operational leadership. Management is committed to ongoing monitoring of steady progress against predetermined targets. This transformation strategy is driven by InsideData’s B-BBEE transformation committee, a subcommittee of the executive committee, which includes representatives of the subsidiary companies.

InsideData has a transparent strategy to excel in B-BBEE compliance and we inform shareholders, clients and employees of progress and improvement constantly.

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